Amazon – Jeff Bezos reportedly wanted a name that began with “A” so it would appear near the top of the alphabetical list. He though the world’s largest river was an apt name for what he hoped could be it’s largest type of business. Advertisements
Skype – Whittled down from the original name of “Sky-Peer-To-Peer” to “Skyper”, the “r” was eventually dropped to make the current name.
Reebok – An alternative spelling of “rhebok”, the Afrikaans-Dutch word for a ‘type of antelope’, this name is meant to evoke speed and grace.
Starbucks – The coffee giant took it’s name from the first mate in Herman Melville’s “Moby Dick”, in a effort to evoke “the romance of the high seas and the seafaring tradition of the early coffee traders”.
Oracle – The name started as a code for a project that Cofounders Larry Ellison and Bob Oats worked on for the C.I.A. It was a database that was supposed to be able to answer any question about anything.
Spotify – Cofounders Daniel Ek, and Martin Lorentzon were brainstorming names when Ek misheard an idea as Spotify. Embarrassed by it’s randomness, they now say the name stems from the words “spot” and “identify”.
BlackBerry – The name was coined in 1999 because the keys on the device resembled ‘droplets of fruit’.